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Indirect export
Exportes use an intermediary, such as an export agent, to deal with buyers in the overseas market.

Direct export
Companies handle their own exports, for example by setting up overseas offices.
Описание слайда:
Indirect export Exportes use an intermediary, such as an export agent, to deal with buyers in the overseas market. Direct export Companies handle their own exports, for example by setting up overseas offices.

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Licensing
Companies sell the rights to use a manufacturing process, trademark or patent for a fee or royalty.
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Licensing Companies sell the rights to use a manufacturing process, trademark or patent for a fee or royalty.

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Joint ventures
Two companies, for example an overseas firm and a local one, may work together  to develop a particular market.
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Joint ventures Two companies, for example an overseas firm and a local one, may work together to develop a particular market.

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Direct investment
The company buys a local firm, or sets up its own manufacturing subsidiories.
Описание слайда:
Direct investment The company buys a local firm, or sets up its own manufacturing subsidiories.



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